Easter eggs.Going into the closet : As were gearing up for reopening. Were honing in on the *invisible details. The littlest things hidden around here that people sometimes find as a surprise.We call them Easter eggs.and they shown up in many forms around camp : from the air conditioning stick you find in our window sills to the vintage band aid boxes stocked with new strips, to the branded janitors department coffee mugs, camp bug identifier doornob hang tags. ID badges in the wardrobe dept, the nameson our sundries toothbrushes, the little maps printed inside our matchbooks, the story printed on the dininghall paper table placements, the story printed on the backside of our single use toilet tissue rolls. To the logo embossed into the tiny hotel soaps.we overthink pretty much everything around here. And its Easter, so we feelCompelled to keep up the tradition.Theres a reason that you cant find the old fashioned minimal advertisingwooden hangers anywhere but antique stores. They arent made anymore. From 1920s to the 1960s Laundrymats, dry cleaners and laundry services used wooden them as advertising giveaways. Later replaced by the printed paper versions. (Hotels adopted fancier models)Weve always wanted the ordinary blue collar style to stock the closets. Finally befriended a hanger manufacturer veteran willing to make us customs. One piece maple body + antique brass hook. We stained them walnut and then triple hand stamp. Each one tells a simple story:Wandawega InnElkhorn, Wis. Est. 1925From the Camp Wandawega Supply Co. Not every camper will find these in their closet.Happy hunting.RANDOM TRIVIA (about the most used and under appreciated tool)Why hanger?The word originated from the Old English word hangian, which means to hang.Invented by who?Issues in 1869 to O. A. North of New Britain, CT. a wooden frame with a curved shape to mimic the shoulders of a person. Why we love these Easter eggs: They give a glimpse into the history of advertising on a smallest of scales. Simple artifacts that document the most humble example of a marketing strategy for mom & pop businesses.

March 31, 2024 • Published by Tereasa Surratt • Instagram